Sixth survey stage of Managing in a Downturn series opens
Howard Lake | 11 January 2013 | News
The sixth research phase of a survey to measure the impact of the recession on fundraising in the charity sector has opened.
The Managing in a Downturn series, produced by PwC, Charity Finance Group (CFG) and the Institute of Fundraising (IoF), has been recording how charities have coped in the economic decline since 2008.
Last year's survey on Managing charities in the new normal – a perfect storm? received over 400 responses from charities.
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Caron Bradshaw, CFG Chief Executive, said that the research continued to be useful as charities faced further difficulties, including downgraded economic forecasts, continued austerity, and cuts to welfare. She said "as a sector, we’re still walking on very thin ice".
She added: "These surveys are invaluable in showing what’s really happening on the ground, and this year we expect to see evidence of bold moves from charities to tackle funding gaps, such as creative partnerships or tapping into reserves to fund new projects."
PwC Director Ian Oakley-Smith said that previous surveys had indicated that collaboration amongs charities was increasing. He expected the latest research to confirm that trend was continuing, and that charities were adopting "increasingly diverse ways of raising much needed funding."
IoF Chief Executive Peter Lewis added: “In last year’s survey almost all (93%) the charities that took part reported a tougher fundraising climate, and 1 in 5 of them said that they had considered merger as a means of survival".
The latest survey results will be announced at a pre-Budget breakfast debate on 15 March 2013 with finance and fundraising sector leaders.
The closing date for submissions is 1 February 2013.
www.surveymonkey.com/s/ZTNQYNS
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.