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Johnson, Livingstone and Paddick commit to Legacy10 campaign

Johnson, Livingstone and Paddick commit to Legacy10 campaign

The three major London Mayoral candidates, Boris Johnson, Ken Livingstone and Brian Paddick, are supporting the campaign by committing to leave at least 10% of their estates to charity in their wills.

Legacy10 campaigns to ask individuals across the UK to pledge 10% of their estate to charity. Founder Roland Rudd invited the candidates to show their support for the campaign, which has seen many people from sport, business, and the arts take the pledge.

Mayor of London, Boris Johnson, said: “I am pleased to give my support to the Legacy10 campaign. I think this is a fantastic idea, rightly promoting leaving a legacy for charitable purposes in order to ensure that this becomes the norm, rather than the exception to the rule.”

Labour candidate Ken Livingstone said: “Londoners have a proud history of charitable giving, and so I am very happy to personally support the Legacy10 initiative.”

Liberal Democrat candidate Brian Paddick said: “I am proud to support the Legacy10 campaign. So many London charities and arts institutions stand to benefit from the forthcoming inheritance tax changes, and I hope everyone in this great city signs up to this exciting initiative.”

Last month the three major political parties’ leaders all signed up to the Legacy10 campaign.

According to the 2011 Legacy Market Snapshot by Legacy Foresight, currently only 7% of the UK population leave a gift to charity in their will, yet 74% of them donate to a charity in their lifetime.

www.legacy10.com.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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