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BBC Children in Need to use Postcode Anywhere to speed up donations

BBC Children in Need to use Postcode Anywhere to speed up donations

BBC Children in Need will this week speed up the time taken to process donations by using rapid address look-up software from Postcode Anywhere.

The software, which is to be supplied free of charge, enables donors to auto-complete an entire postal address from just the postcode. This “cuts data entry time by at least 50%”, say Postcode Anywhere, and should allow the charity to handle a higher volume of transactions on the night.

Postcode Anywhere‘s managing director Guy Mucklow said: “Rapid addressing tools which meet this need have been around for a long time, but Postcode Anywhere was the first to use internet technologies to lower the cost of the underlying data, whether the software is used in a desktop application, call centre, or on a website”.

Charities already using Postcode Anywhere include Oxfam, UNICEF, Girlguiding UK, the British Heart Foundation and Comic Relief.

www.bbc.co.uk/pudsey/donate

Photo: Ewan-M on flickr.com

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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