[ad] Fundraising Everywhere Trusts and Major Donors Conference December 2026

The filthy rich, etc

A recent (free) Wealth Bulletin newsletter referred to an extract from Felix Dennis’ new book – “88 The Narrow Road: A Brief Guide to the Getting of Money”. Describing himself as filthy rich, Dennis helpfully defines a few (High Net Worth) terms:

£1 million – £2 million The comfortable poor

£3 million – £4 million The comfortably off

Advertisement

Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.

£5 million – £4 million The comfortably wealthy

£16 million – £39 million The lesser rich

£40 million – £74 million The comfortably rich

£75 million – £99 million The rich

£100 million – £199 million The seriously rich

£200 million – £399 million The truly rich

£400 million – £999 million The filthy rich

Over £1 billion The super rich

While we probably need to be looking at wealthier people, particularly those with disposable assets, I would be loth to write off those in the lower tiers as potential major donors. I am frequently asked to look at “The comfortably wealthy” and above.

I wonder if these terms will catch on.

Finbar Cullen

ResearchPlus


Loading

Mastodon

Nonprofit Growth - 22-25 February 2027, Scotland.
A masterclass for charity leaders who want to grow their nonprofit's income.