Why your supporters are wealthier than you expect. Course details.

Solvite raises £14,905 for the World Land Trust

Howard Lake

Howard Lake | 17 July 2009 | News

DIY brand Solvite has donated £14,905.16 to the World Land Trust. The money was raised through an on-pack promotion: the company donated 1p for every pack of Solvite wallpaper paste sold and a further £1 for every consumer who entered the company’s competition to win an eco-friendly Smart Car.

The funds contributed by Solvite will be used to purchase 200 acres of threatened habitat.

Jemma Barton, product manager for Solvite at Henkel, commented: “This was an extremely popular promotion with our customers and we are very pleased that we were able to raise such a large sum of money for the World Land Trust”.

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Why your supporters are wealthier than you think... Course by Catherine Miles. Background photo of two sides of a terraced street of houses.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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