EDM launches new charity sweepstake list
Howard Lake | 3 April 2008 | News
EDM Media is offering a new list of 45,000 names that have entered charity Instant Cash Prize Draws. Those listed in the Sweepstake File have entered free-to-enter charity Instant Cash Prize Draws inserted into various mailings by responding to a postal sweepstake promotion and returning their prize draw entry.
EDM say that this new list “is ideal for charity sweepstakes, competitions and raffle programmes,” together with financial and grey market offers.
The prize draws are run on behalf of a number of charities including medical charities for sick children and animal related causes. The responders have not donated to the charities concerned, but did enter the free prize draw.
There is a gender split of 58% female to 42% male in the list, and its constituents tend to be over 45 years old.
Rental costs for the Sweepstake File, which is MPS screened, are:
Base Rental £100 /000
Hotlines £10 /000
Gender £5 /000
Geographic £5 /000
Email/delivery £50 fixed
Delivery time 3-5 working days minimum
www.edmmedia.co.uk/lists
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.