Homeless charity benefits from advertiser on Everyclick.com
Howard Lake | 5 December 2007 | News
Online recruitment site CharityJob has chosen Kingston Churches Action on Homelessness (KCAH) as the beneficiary of its advertising campaign on Everyclick.com, the search engine that donates 50% of its advertising revenues to charity each month. Advertisers get to choose which charity will benefit from its paid for campaign.
Steve Wexler, Director of CharityJOB said: “We’re an online company which means we spend a lot of time worrying about search engines, natural rankings, SEO, PPC, and the rest.
“Everyclick gave us the opportunity to turn our search engine obsession into a force for good. We decided to nominate Kingston Churches Action on Homelessness because we wanted to support a small local charity who could really benefit from our donation… If ever there was a reason to obsess about search engine marketing I think we’ve found it.”
Advertisement
- SEE ALSO: Blackbaud integrates Everyclick online shopping app into The Raiser’s Edge (11 January 2011)
The revenue generated for charities comes from companies that advertise on the site.
Everyclick.com, now the 8th largest search engine in the UK, has so far raised £345,000 for charity.
- Advertising fund launches for environmental charities and causes (3 November 2021)
- Movember moves into in-play advertising (31 August 2021)
- Cursory glance at fundraising ads? (14 October 1998)
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.