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Mystery flavour chocolate bar makes Sense

Mystery flavour chocolate bar makes Sense

Luxury chocolatier Rococo has created a ‘mystery’ chocolate bar to benefit deafblind charity Sense. Anyone eating the bar will be biting into the unknown and, appropriately, have to use their senses to guess the flavour.Sense chocolate bar

For each chocolate bar sold 50p will be donated to Sense. The chocolate bars are available to purchase in Rococo stores in London and on Rococo website.
The bar will be on sale in the run up to National Chocolate Week (15 – 21 October 2007).

James Booth, Director of Rococo Chocolates Ltd said: "This has been a bold move for us – to design a chocolate bar where customers don’t necessarily know what they are buying, but we wanted to find a creative way to help raise awareness of the issue of deafblindness as well as raising vital funds for Sense."

www.rococochocolates.com/sense.0.html

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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