Fundraising news, ideas and inspiration for professional charity fundraisers

Sky seeks next major charity partner

Sky seeks next major charity partner

Sky is asking for applications to become its next major charity partner, a relationship worth more than £1 million over three years. It is open to charities in the UK and Republic of Ireland who can demonstrate how they can amplify the broadcasting and media company’s community investment activities.

The winning charity will gain exposure to the one in three families in the UK which have Sky, and “have access to Sky’s communications expertise and financial help”.

Sky will short-list five applicant charities from the UK and Republic of Ireland and will commission a short film about each one to be shown on Sky. Viewers will then be given the chance to vote for their favourite entries. The charity that makes the biggest impact on Sky and its viewers will be offered a three-year partnership.

Daniella Dowling Head of Community Investment at Sky said: “We are looking to form a partnership with a like-minded organisation to follow our fruitful three-year relationship with Chickenshed. We can offer a commitment to challenging the status quo and to investing in our new charity partner to make a real difference. We’re interested in hearing from organisations that are ready to contribute their unique expertise and energy.”

You can apply online or download the form as a Word document. Applicants are invited to present their stories by describing in a few words a short film or video about their cause and the projects they are involved in.

Sky says that applications must be related to ongoing work or projects that are currently up and running, in the early stages of development, or at pilot stage. It will not consider applications for work that has already taken place, for beneficiaries outside the UK or Republic of Ireland, for fundraising events, or for the promotion of religion or politics.

The deadline for entries is 17.30 on 11 July 2007.

Sky’s charity search is part of its Bigger Picture campaign which focuses on engaging its staff, communities, customers and stakeholders in the climate challenge, education, the arts and grassroots sport.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

Get free email updates

Keep up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy]

* We do not share your email or personal details.

Before you go…

Let us keep you up to date with fundraising news, ideas and inspiration with a weekly or daily email. [Privacy policy]
" />