ASDA launches Christmas Present Appeal for two welfare charities
Howard Lake | 5 November 2006 | News
From 1 November to 17 December more than 350 ASDA stores and depots across the United Kingdom will be collecting gifts for children, teenagers and older people, which will be donated to, and distributed by, The Salvation Army and Help the Aged.
Members of the public are being asked to visit their local ASDA store and drop off a new, unwrapped gift to be given to people in need in the area.
Christina Pocklington at ASDA said: “ASDA is calling on kind-hearted people in their local community to help spread a little seasonal cheer this Christmas by donating gifts to our Christmas Present Appeal.”
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The charities have produced a list of recommended items for donation such as educational games and toys, stationery, and family-friendly DVDs for children; and puzzles, scarves, hats, ties, socks, handkerchiefs, diaries and calendars, and notecards for older people.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.