Emerging new media conferences
Howard Lake | 14 March 2006 | Blogs
I really welcome the fact that dedicated new media conferences for the charity sector are emerging. I am glad it is finally happening, as a ‘technology or ICT track’ amidst some other theme of conference is fine, but wasn’t ever enough for the growing number of charity professionals dealing with new channels to market. So, hot on the heels of the Institute of Fundraising New Media Conference, the 1st of its kind to be held in September 05 (and then again in Jan 06 as it was heavily over-subscribed – kind of illustrates this point) is the ‘Charity Summit’ offered by Centaur. This one’s a two-day event, immediately doubling up on the IoF, though happily not on speakers.
The charity sector needs to really grapple not dabble with this subject, and conferences can help to make it a more mainstream and accountable subject, but I sincerely hope we hold on to one annual conference of our own, run by a charity for charities, and at an affordable rate.
Of course, it is also not long before the IoF National Convention this July. There, admittedly what is a track on ‘New Media Fundraising’ is offered, but if you’re going along I highlight the session by e-Consultancy.com. It’s entitled ‘What Tricks are the Voluntary Sector Missing? Keeping up with the Commercial World’ and I have already tipped this company on UK Fundraising in the past, as one of my top 10 resources:
https://www.fundraising.co.uk/news/5608/.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.