Why your supporters are wealthier than you expect. Course details.

New one-day conference on direct marketing and fundraising

Howard Lake | 14 January 2006 | News

The Institute of Fundraising is hosting a one-day conference on 28 February in London on Direct Marketing and Fundraising, covering “increasing income through successful donor recruitment and retention”.

The conference is the latest in a series from the Institute covering subjects such as new media, events, major gifts, and legacies.

The conference takes place at the Royal Geographical Society in London, SW7, and features an opening plenary from Andrew Mann, Marketing Director of Tesco Clubcard. He will be sharing a commercial perspective on creating value for customers to earn their ongoing loyalty.

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Why your supporters are wealthier than you think... Course by Catherine Miles. Background photo of two sides of a terraced street of houses.

The event will also feature presentations from Amnesty International, Cancer Research UK, Cats Protection, WWF, NSPCC, and Royal British Legion.

The fee for the conference is £165 for Institute of Fundraising members, £215 for non-members at a charity, and £265 for commercial organisation delegates.

UK Fundraising is a media partner for this series of one-day conferences.

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