Give us 60 minutes, says Victim Support
Howard Lake | 23 February 2005 | News
The charity Victim Support is asking people to give up 60 minutes to do something constructive like hour-long fundraising activities during the week of 25 April 2005.
‘Make some time for the victims of crime’, suggests the charity as it launched its Sunrise Appeal.
The charity commissioned a survey by NOP World to ask 1,000 adults what they would do if they have one extra hour to do anything they wanted. The poll revealed that:
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* 26% would stay in bed, sleep, relax with a cup of tea, or do nothing
* 7% would spend time with friends and/or family
* 5% would play sport, visit the gym or exercise
* 4% would go shopping
* 1% would have sex
Paul Fawcett, Head of Communications at Victim Support, said: “People often say that they don’t have enough time in the day to get things done, but the survey shows that ‘stay-in-bed-Britain’ is thriving, or rather, it’s reaching for the snooze button.”
Several sponsors and donors have already given or pledged £1.7 million during teh initial phase of the Sunrise Appeal.
Ken Madine, the charity’s Head of Fundraising, added: “If people can’t give up an hour, they can donate £3 to their local Victim Support by texting the word Sunrise, followed by a space and then their postcode, to 80887.”
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.