TV's Wife Swap wants to feature charity work family
Howard Lake | 25 February 2004 | News
The TV company that makes “Wife Swap” wants to feature a family which is actively involved in charity work in its next series.
TV company RDF Media’s quest could result in undreamed of free national and international publicity for your charity, particularly given the family’s charitable interests are at the heart of the programme.
If you think the opportunity is too good to miss, you should contact the TV company. They are hoping to feature “interesting couples” who are passionate about helping others and campaigning for a cause they believe in. The family would need to be UK based and have children living at home.
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In each programme two women (the wives or partners) swap homes for ten days and take on each other’s life. For the first five days, the women have to run their new homes according to the rules of the house. But in the second week, the new wife gets to introduce some changes and new ideas in the house. Each programme concludes with the two couples being reunited and a discussion about their experiences of the swap.
The series “regularly reaches audiences of over 6 million viewers” according to its makers, and it is screened internationally.
Contact Deborah for more information on
020 7013 4485.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.