[ad] Fundraising Everywhere Trusts and Major Donors Conference December 2026

MORI say charities rely on younger "feelgood Freddies"

A MORI survey reports that average charity donations have stayed static over the past seven years at around £86 per person.

MORI have used the data to distinguish between different types of charity donors. Some of the more valuable to charity it describes as “feelgood Freddies”.


Advertisement

Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.

Loading

Mastodon

Nonprofit Growth - 22-25 February 2027, Scotland.
A masterclass for charity leaders who want to grow their nonprofit's income.