Jessops launches Click for Clic campaign
Howard Lake | 7 January 2004 | News
Photographic retailer Jessops aims to raise at least £50,000 this year for CLIC – Cancer and Leukaemia in Childhood.
Jessops launched the campaign by supporting CLIC’s Win a day off work fundraising day on 12 December 2003 in which companies donate extra days holiday to raffle off amongst staff to raise funds. A Pyjama Party Event was held on the day for 500 staff at Jessops Head office in Leicester. The company has already presented the charity with a £5,000 cheque.
Jessops is planning further fundraising events both for employees and customers, and will be selling CLIC merchandise through its network of over 250 stores.
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Jessops’ fundraising include news of the appeal – including a ‘CLIC-ometer’ to report on the appeal’s fundraising total – on its Web site.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.