Charity purchasing: academic research
Jan Garrill is studying charity purchasing behaviour as part of her MA dissertation, and is looking for volunteers to take part in her research. Jan is a freelance marketing consultant based in the North East of England.
Jan Garrill is studying charity purchasing behaviour as part of her MA dissertation, and is looking for volunteers to take part in her research. Jan is a freelance marketing consultant based in the North East of England.
A major part of this dissertation will be case study research involving in-depth interviews and a small questionnaire. She is looking for people working for charities who have the responsibility for buying fundraising-related products and services such as books, software, and subscriptions to publications.
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She is trying to find out who gets involved and what influences or determines what charities buy.
If you would like to help, contact Jan Garrill.