UK retailers ignore e-mails

Howard Lake | 9 May 2001 | News

Do you find it difficult to respond to supporters’ e-mails? If so, you’re in good company. A survey of the top 100 UK retailers has found that nearly half of all customer e-mails are left unanswered.

Do you find it difficult to respond to supporters’ e-mails? If so, you’re in good company. A survey of the top 100 UK retailers has found that nearly half of all customer e-mails are left unanswered.

The ‘Saints and Sinners Census’ by Eyeconomy Consulting tested retailers on the speed of their response to a test e-mail, their helpfulness, and how much they encouraged further contact. The survey found taht 44% of the retailers took over 24 hours to reply. Tesco, Sainsbury’s and Iceland all failed to respond within 48 hours. Blackwells, however, responded within 15 minutes.

Visit Eyeconomy Consulting.

Related posts

UK Fundraising

26 October 2004

Computer Aid International publishes free guide on redundant PCs

UK Fundraising

9 November 2005

AMA wins contract for Global Gift Plan

15 October 2007

Rock Stars join forces for Charity Auction

UK Fundraising

9 January 2012

Carrentals' Book & Donate days to benefit StreetSmart

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.