Fundraising Everywhere - The Art of Fundraising

SANE launches Web site

Howard Lake | 8 February 2001 | News





Mental health charity SANE launched their first Web site this week. They timed it well as it coincided with a week-long series of features on mental health and SANELINE on GMTV. As a result the Web site has received considerable extra publicity and attracted a large number of visitors.




This is a good example of integrating a Web presence, even a new one, with a charity’s existing marketing strategy and activities.




Visit SANE.

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