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Nonprofitlearning.com offers online courses for non-profits

Nonprofitlearning.com offers online courses for non-profits

nonprofitlearning.com, an online education venue serving the professional development needs of the nonprofit sector. Our online courses provide a

much-needed opportunity for organizations of all kinds and sizes to upgrade

their staff, board and/or volunteers’ knowledge and skills to meet today’s

increasing demands.

nonprofitlearning.com will be offering two four-week courses in Winter and Spring 2001.

1. Mike Johnston’s Online Fundraising Strategies

This course is an in-depth and highly practical examination of online fundraising – what works and why, with the leading expert in online fundraising. Mike Johnston, author of The Fund Raiser’s Guide to the Internet, will be your expert guide through an in-depth study of online fundraising that includes: selecting the best approaches, setting benchmarks, crafting the message, targeting your market, and making sense of the returns.

Classes starting:

January 29, 2001

March 19, 2001

2. Action Strategies for Online Marketing and Community Building

This course will show you how to harness the Internet as a new

communications channel for your organization. You will learn how to construct an online marketing plan that includes email marketing, banner placement and viral marketing strategies. You will also study how to conduct an effective online campaign for education or advocacy. Finally you will

learn strategies for building your organization’s online community of users, volunteers and supporters.

Classes starting:

January 29, 2001

March 19, 2001

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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