Great Fundraising Organizations, by Alan Clayton. Book cover.

Hard-hitting charity advertising

Howard Lake

Howard Lake | 15 November 2000 | News

Nicola Hill interview’s Ed Jones, a creative director at Saatchi & Saatchi Worldwide, on how charities use hard-hitting advertising. Read How to get shock value for money at societyguardian.co.uk.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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