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Christian Aid fundraises online tax-efficiently

Howard Lake

Howard Lake | 23 May 2000 | News

For a simply and effective example of a UK charity seeking online donations in line with the new Gift Aid rules, visit Christian Aid. The key text they use, with an opt-in box, is “I am a UK taxpayer and want Christian Aid to claim back the tax on my gift. My tax bill this year will be more than this gift.”

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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