Fundraising Everywhere - The Art of Fundraising

Click-to-give-for-free site works harder

Howard Lake | 27 April 2000 | News



Earlier this month UK Fundraising’s Howard Lake commented on the lack of genuine relationship fundraising that was behind the proliferation of click-to-give-for-free Web sites. However, the second incarnation of one of these sites shows how this model can become a better fundraising tool.




Read UK Fundraising’s report on the Second Race for the Rainforest.


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