Search engine earns VETAID free publicity

Howard Lake | 17 April 2000 | News

VETAID has launched a site which includes “a search engine that helps charity.”

VETAID has launched a site which includes “a search engine that helps charity.” In partnership with everyone.net, every time a visitor uses the site’s search engine to look for anything on the Internet VETAID gets a free advert shown somewhere else on the Internet. The system doesn’t generate income but does generate free publicity.

Currently the banner advert is a generic advert for VETAID, but fundraiser Gordon Hudson plans to develop other adverts to promote the charity’s Amazon.co.uk affiliate programme and its partnership with free charity ISP Care4free. Find out more from VETAID.

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.