Fundraising Everywhere - The Art of Fundraising

Adidas supports Marathon runners online

Howard Lake | 12 February 2000 | News



Spots company Adidas is communicating with 18,000 entrants to this years London Marathon via the Web. Subscribed runners receive weekly personalised training updates together with other advice and information.




The site does not take advertising, but is clearly a potential partner for those charities involved in fundraising via the London Marathon.




Adidas also sponsors the Barcelona, Paris and Berlin Marathons.

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