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Howard Lake | 20 June 1999 | News
Stephen Lee reports on his experiences at the recent NSFRE conference in Miami in this month’s Professional Fundraising magazine. Focusing on “the new wealthy”, he shares the findings of a survey by the Community Foundation into 750 businessmen – “and they are mainly men”, notes Lee – in Silicon Valley with personal wealth over $1 million, not including their home.
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Stephen Lee reports on his experiences at the recent NSFRE conference in Miami in this month’s Professional Fundraising magazine. Focusing on “the new wealthy”, he shares the findings of a survey by the Community Foundation into 750 businessmen – “and they are mainly men”, notes Lee – in Silicon Valley with personal wealth over $1 million, not including their home.
These people focus on a few charities and give large sums when they believe it will have a major impact. Not only are they not interested in “traditional voluntary roles” but “they use the internet as a primary source of information.”
If major donors are using the Internet to inform their charitable giving, that is a reason not only for charities to create a Web site, but to develop a site that addresses such audiences and meets their expectations. If such donors jump from their financial information sites to a charity’s site, will there be a significant drop in the quality and relevance of information presented?
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.