Great Fundraising Organizations, by Alan Clayton. Book cover.

Football crazy

Howard Lake

Howard Lake | 24 September 1998 | News

If you want your charity’s Web site to get noticed, it would seem that you should negotiate some links with some of the more popular football sites. According to a Novell UK survey office workers in the UK spent more time viewing World Cup football Web sites than porn sites. Novell UK surveyed 1,016 workers. Fifteen per cent said they viewed porn sites at work, and 51% said they viewed World-Cup sites.

The official France ’98 Web site received 58 million hits in one day, making the most accessed Web site to date.

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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