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New online lottery for the UK

New online lottery for the UK

A new online lottery is to be launched in the Autumn to benefit UK charities.

Run by InterLotto, the organisation that established PlusLotto in aid of the International Federation of the Red Cross and Red Crescent Societies, the lottery will be played in pubs and other retail outlets.

Lord Mancroft, UK Chairman of InterLotto said: “we want to put the fun back into lottery and are developing new game concepts, which are easy to play and ensure good chances to win regularly. These will be live, quick and interesting and could well overtake Sky football as the main drawcard to the local!”

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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