Cancer Research UK – Watch Tommy’s breast aware film
Howard Lake | 26 September 2008 | News
This video, launched in September 2008, is intended to boost awareness of self-examination as well as encourage women to donate to Cancer Research UK.
The charity says: “We created this film to help more women become ‘breast aware’. It has a serious message but we had great fun making it and hope you have as much fun watching it.”
Sarah Pickersgill, fundraising manager at Cancer Research UK, said: “Through this video we hope to remind as many women as possible of the importance of being breast aware and encourage them to donate to the charity to help ongoing research into the disease.”
www.breastawarenessguy.org
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.