How to Lie with Statistics (Penguin Business)
No, we’re not recommending fundraisers lie with statistics! But fundraisers do need to understand data and how to present it correctly and effectively.
This book was “the best-selling statistics book of the second half of the twentieth century”.
In 1954, Darrell Huff decided enough was enough. Fed up with politicians, advertisers and journalists using statistics to sensationalise, inflate, confuse, oversimplify and – on occasion – downright lie, he decided to shed light on their ill-informed and sneaky ways. How to Lie with Statistics is the result – the definitive and hilarious primer in the ways statistics are used to deceive.
With over one and half million copies sold around the world, it has delighted generations of readers with its cheeky takes on the ins and outs of samples, averages, errors, graphs and indexes. And in the modern world of big data and misinformation, Huff remains the perfect guide through the maze of facts and figures that are designed to make us believe anything.
This edition features illustrations by Mel Calman.
About Darrell Huff
Darrell Huff (1913-2001) was a professional writer who lived in California.
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