Institute of Fundraising appoints first PR & Communications Manager
Lucinda Frostick has joined the Institute of Fundraising as its first PR & Communications Manager.
Lucinda is responsible for all communication activities at the Institute. Having worked at The Giving Campaign for two of the Campaign’s fixed three-year lifetime, she worked closely with Peter Gilheany (now at Geronimo PR) to communicate the four key workstreams and, more widely, was responsible for promoting charitable giving on a generic level.
Lucinda said: “This is a great opportunity to play a role in developing a louder voice for fundraising and the fundraising profession. At the Institute, we are working to champion best practice in fundraising and I’m looking forward to communicating the introduction of the new self regulation scheme, as well as overhauling the communication strategy of the Institute’s membership scheme.”
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