If Marillion can raise funds online…
Howard Lake | 10 October 2000 | News
The rock band Marillion were big two decades ago, but even they have recently managed to use the Internet to seek cash gifts from fans. An e-mail appeal to 30,000 fans has generated enough cash in three weeks to pay for the production of a new album. Three years ago US fans donated $60,000 in response to an online appeal which underwrote a US tour by the band.
The rock band Marillion were big two decades ago, but even they have recently managed to use the Internet to seek cash gifts from fans. An e-mail appeal to 30,000 fans has generated enough cash in three weeks to pay for the production of a new album. Three years ago US fans donated $60,000 in response to an online appeal which underwrote a US tour by the band.
Now you might not like to think that charity fundraisers are competing with rock bands in soliciting donations online, but if Marillion can do it, surely a charity with a slighly more compelling cause can raise funds online.
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.