Corporate charity partnerships for June 2015
Howard Lake | 16 June 2015 | News
Here is our round-up of the latest corporate fundraising partnerships, successes, charity of the year agreements and other developments in corporate fundraising.
1. SPAR UK and NSPCC
SPAR UK has raised £493,325 for the NSPCC in 2014/15.
SPAR UK has raised £493,325 for the NSPCC in 2014/15, helping to support the work carried out by the ChildLine Schools Service. SPAR has raised almost £4,500,000 since the partnership began in 2006.
2. Arsenal Foundation and Save the Children
The Arsenal Foundation has raised £1 million for its global charity partner Save the Children.
[youtube height=”450″ width=”800″]https://www.youtube.com/watch?v=wVNjAApTwvA[/youtube]
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3. Dockers and Walking With the Wounded and Combat Stress
Hugh Grant supporting Flannels for Heroes
Clothing company Dockers® is expanding its support for Combat Stress and Walking With the Wounded this year by donating 20% of sales from certain items on dockers.com and from its Pop-Up store in London (4-20 June).
In addition it is supporting the Dockers® Flannels for Heroes 2015 event on 19 June. This cricket match and summer garden party was conceived in 2010 by four people including actor Hugh Grant. This year “a number of surprise names from the big screen [will be] donning their cricket flannels to take part”.
It will be held at Burton Court, within the grounds of Sir Christopher Wren’s Royal Hospital in Chelsea.
4. Briggs Equipment and Parkinson’s UK
Following its adoption of Parkinson’s UK as its charity of the year for 2014/15, Staffordshire-based materials handling specialist Briggs Equipment has raised and handed over £14,000 for the charity.
Briggs Equipment’s workforce has spent the year organising a series of activities to raise money. Cake baking, golf days, raffles, plant sales and ‘dress down’ days were among the many events organised, while staff also sponsored colleagues taking part in cycle rides and marathons.
Following a company-wide vote Briggs Equipment will be supporting The Prince’s Trust in 2015/16. The company is a patron of the youth charity, having pledged £100,000 over a five-year period to help give disadvantaged young people the practical and financial support they need to move into work, education or training.
5. Iceland Foods and The Children’s Food Trust
The Children’s Food Trust is set to help vulnerable young people across the UK live healthier, more independent lives with support from Iceland Foods Charitable Foundation.
Iceland staff will be fundraising throughout the next year to support the charity’s work with children in foster care and residential homes, teaching the importance of nutritious food and providing hands-on cookery skills.
6. Luke’s Organic and British Red Cross
Profits from the sales of Luke’s Himalayan pink sea salt brown rice chips, produced by Luke’s Organic, are being donated to the British Red Cross for their work with disaster relief.
The food company’s founder Luke was diagnosed with coeliac disease when he was seven years old. The food his company makes is therefore gluten-free. Packs cost £2.49.
7. Deloitte and Alzheimer’s Society, Mind and Prostate Cancer UK
Deloitte’s Charity Challenge 2015 begins this week and will involve 246 Deloitte staff, including 24 partners, undertake four challenges across four continents in an effort to raise £1 million for charity partners Alzheimer’s Society, Mind and Prostate Cancer UK. The challenges include climbing Kilimanjaro, completing a tri-x in Borneo, climbing Mulhacen in mainland Spain and scaling one of the world’s most active volcanoes, Cotopaxi in Ecuador.
Claire Burton, head of corporate responsibility at Deloitte, said:
“In 2013, at the start of our charity partnership with Alzheimer’s Society, Mind and Prostate Cancer UK, we pledged to raise £2 million in three years. The Charity Challenge will be Deloitte’s largest and most exciting fundraising event to date and will add to the £1.5 million we have already raised.
“However, traditional fundraising is only one of the ways in which we aim to support our charity partners. We have also supported the charities through volunteering or pro-bono work in areas such as analytics, finance and project management.”
8. Home Retail Group and Macmillan Cancer Support
Macmillan nurse Joanne Merritt helped launch the charity’s partnership with Home Retail Group.
Retailer Home Retail Group raised £156,000 for Macmillan Cancer Support during their new charity partnership launch month in March. The cancer charity was chosen as the company’s new charity partner by staff at Argos, Homebase and Habitat.
The partnership’s target is to raise £3 million over two years.
To launch the partnership, Home Retail Group took part in a ‘Go Mad, Go Green, Go Macmillan’ event on 27 March with each store aiming to raise £27 to ‘Power an Hour’ of Macmillan nurses’ support.
9. Silverstone and Variety, the Children’s Charity
Variety, the Children’s Charity, is partnering with Silverstone (the home of British Motor Racing), to create a very special day of Formula 1 (F1) racing, rock ‘n’ roll and magic – featuring Dynamo and The John Illsley Band.
The event, on Friday 3rd July, starts with breakfast at 8.00am, followed by Grand Prix practice racing before lunch. In the afternoon, Dynamo will entertain guests with a magic show and, as the evening approaches, John Illsley, founding member of Dire Straits, will perform songs with his band.
Main photo: Chains – by Neamov on Shutterstock.com
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.