Giving Tuesday, the international campaign to promote charitable giving on the first Tuesday of December, was formally launched yesterday.
Companies and national press attended a morning launch at Downing Street at which Giving Tuesday founder Henry Timms unveiled plans for the campaign in the UK which will take place on Tuesday 2 December.
— Howard Lake (@howardlake) June 17, 2014
In the afternoon the campaign was shared with charities at an event which combined a presentation from Henry Timms and a panel session featuring some successful social media campaigns with insight from charity staff on the lessons they learned in making them successful.
The event, hosted by Blackbaud Europe with support from Charities Aid Foundation, was chaired by UK Fundraising’s Howard Lake and streamed live via Blackbaud Europe’s YouTube channel.
Watch the eventThe YouTube ID of 9pRKX2DN-WE?t=9m13s is invalid.
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