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Hidden Gold
How Monthly Giving Will Build Donor Loyalty, Boost Your Organisation’s Income and Increase Financial Stability.
If your organisation does not operate a monthly giving programme, this book will tell you everything you need to know to get one started.
If your organisation already has a monthly giving program, you’re bound to gain new insight about topics that most non-profits discuss only behind closed doors. This book has been written to help you and your organisation build a highly profitable monthly donor programme.
Author Harvey McKinnon explains how to obtain spectacular financial rewards and increase your organisation’s stability and long-term financial wellbeing.
Edited and with a foreword by Mal Warwick.
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