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Pure launches new private site face-to-face agency

Pure launches new private site face-to-face agency

, the full service agency that specialises in telephone fundraising, has launched 'Clear', a new private site fundraising agency. One of the first clients to work with Clear is Save the Children.

Clear has partnered with Waysact so its fundraisers will be using the Waysact giving platform via . This is designed to free them to focus on providing an engaging recruitment experience. Pure, which works with over 60 charities including Marie Curie Cancer Care and WWF, will then underpin this with a multi-channel communication programme with newly recruited donors.

Robbie McIntyre, Supporter Acquisition Executive at Save the Children, said: "We are extremely excited to be embarking on this campaign with Clear. Their dedication to quality, allied to all the possibilities opened up by the use of iPads, gives us a wonderful opportunity to really inspire everyone who signs up to develop a strong and lasting affinity with our cause."

Waysact’s Vikki Furse described their work with Clear as "a key partnership".

www.pure-ltd.co.uk

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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