Donate your Facebook timeline for World Alzheimer’s Day 2012
Howard Lake | 21 September 2012 | News
Friday 21 September is World Alzheimer’s Day. This year, Alzheimer’s Disease International is inviting people to ‘donate their Facebook timeline’.
To do so they download a free app, and this will then appear to delete their Facebook Timeline. This is designed to educate the public as to how it feels to lose your memories, just for one day.
No data is of course deleted, and the Timeline returns to normal the next day.
www.alzheimerday2012.org
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.