Great Fundraising Organizations, by Alan Clayton. Book cover.

Toyota 100 Cars for Good: The Click Song

Howard Lake

Howard Lake | 17 May 2012 | News

Toyota’s 100 Cars for Good campaign in the US is inviting people to vote for which nonprofit should receive a new car. The voting runs via a Facebook app. From May until 21 August 2012 Toyota will donate one car a day to nonprofits.
I can’t say much for the musical accompaniment to the video though. Also the message that one can do some good with one’s clicks is surely fairly widely understood.
www.100carsforgood.com
 

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Howard Lake

About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.

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