Avaaz online campaigners become top donors…
Howard Lake | 3 January 2010 | Blogs
Avaaz is a fine example of a brilliantly conceived virtual organisation which has created a huge campaigning community then leverage that into a massive fundraising capability – see www.avaaz.org and
https://secure.avaaz.org/en/people_vs_polluters/50.php – can anyone now claim campaigners are not donors?
John Baguley
www.internationalfundraisingconsultancy.com
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.