Telegraph's Christmas appeal raises over £1 million
Howard Lake | 14 March 2007 | News
The Telegraph Media Group’s 2006 Christmas Charity Appeal has raised over £1 million pounds from readers of The Daily and Sunday Telegraph newspapers and Telegraph.co.uk.
William Lewis, Editor of The Daily Telegraph, will today be presenting donations from the appeal to its three beneficiary charities – SSAFA Forces Help, The Microloan Foundation and Chailey Heritage School.
Lewis said: “We are thrilled to have raised such a phenomenal sum of money, for three extremely worthy charities. The generosity of The Daily Telegraph and The Sunday Telegraph’s and online readers never ceases to amaze me, and I want to thank them on behalf of the Telegraph Media Group staff and the charities benefiting from the appeal”.
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The appeal received a huge boost when Telegraph journalists took to the phones to take donation calls from readers. The phone-in alone raised nearly £120,000 from nearly 2,000 calls. William Lewis and Patience Wheatcroft, Editor of The Sunday Telegraph, joined staff including Hilary Alexander, Henry Winter and Telegraph Cartoonist, Matt, to handle the calls.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.