Great Fundraising Organizations, by Alan Clayton. Book cover.

Marketing manager appointed at Fundraising Standards Board

The recently launched Fundraising Standards Board (FSB) has appointed Samantha Wilson as Marketing Manager. In her role at the FSB, Samantha will be responsible for marketing the forthcoming self-regulatory scheme for fundraising to both the charity sector in June and to the general public in October.

Samantha has worked in marketing for over 12 years and has held marketing roles at 4Learning (Channel 4’s educational arm), Ironmongery Direct (architectural ironmongers), Discovery Channel Online and radio group GWR.

She has used both offline and online marketing techniques with a specialism in direct marketing and web promotion.

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