Fundraising Everywhere - The Art of Fundraising

EasyJet repeats click to give online fundraising

Howard Lake | 3 November 2004 | News

Low-cost airline EasyJet is once again setting up a click to give for free Web site to raise funds for its selected charity.

EasyJet has pledged to raise at least £50,000 for the National Society for Epilepsy with its click to give site, which launches today, and other fundraising activities. The airline will donate 25p every time a visitor clicks on its logo on the fundraising page.


EasyJet has aleady enjoyed success with this type of online fundraising. A year ago it launched a click to give site in aid of Whizz-Kidz whereby it donated 25p every time a visitor clicked on the campaign button and raised its target £50,000 faster than expected.


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