National Canine Defence League's new Web site reviewed
Howard Lake | 30 September 2001 | News
NCDL’s revamped Web site is reviewed in this month’s Internet magazine.
The National Canine Defence League’s (NCDL) Web site is reviewed in the October 2001 edition of Internet magazine. Reviewer Kim Gilmour gives it three stars out of five for design and two out of five for content.
Gilmour notes that the charity has redesigned the site from scratch and has included “improved features” such as regular news updates and a bright interface. Unfortunately she argues that the site’s navigation is “mediocre and can get tricky.”
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The site was created by e-business integration company Red Banner. NCDL manages all the content. Red Banner told Internet Magazine that a project like NCDL’s could cost “around £20,000 – £50,000.”
Online fundraising content includes the facility to donate by direct debit online.
NCDL is gathering e-mail addresses from donors who give online but “there are no short term plans to use them in marketing activities.” Not surprisingly NCDL say that this is “a huge possibility.”
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.