Red Cross recommends rather than campaigns

Howard Lake | 7 May 2001 | News

On International Red Cross Day, the Red Cross is campaigning for learner drivers to be required to gain a first aid qualification.

On International Red Cross Day, the Red Cross is campaigning for learner drivers to be required to gain a first aid qualification. In fact, it is recommending this legislative change rather than campaigning for it.

Find out why in When a campaign is not a campaign by Louise Tickle at SocietyGuardian.

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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale. He is the founder of Fundraising Camp and co-founder of GoodJobs.