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Click to give for free for breast cancer
Howard Lake | 26 October 2000 | News
US breast cancer charity the Komen Foundation received donations from two major Web sites which ran click-to-give for free campaigns.
US breast cancer charity the Komen Foundation received donations from two major Web sites which ran click-to-give for free campaigns.
Yahoo!’s health section raised $10,000 for breast cancer charity the Komen Foundation. It donated a dollar for the first 5,000 people to click on the pink ribbon at the health site. Yahoo!’s original maximum donation of $5,000 was doubled following the huge response.
NFL.com received 1.75 million unique users on its site during NFL’s Breast Cancer Awareness Day on October 24. The NFL donated US$50,000 to the Komen Foundation.
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Read UK Fundraising’s coverage of other click-to-give-for-free sites.
- e-philanthropy hotsheet discontinued (26 October 2000)
- Stanford shares alumni giving research (26 October 2000)
- New non-profit aid electronic marketplace (26 October 2000)
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.