New look for NLCB
Howard Lake | 15 June 2000 | News
The National Lottery Charities Board is to spend £100,000 to raise its profile and improve its image. Apparently the word “board” is unfriendly and puts some people off from applying. The board’s title is also seen as “a bit of a mouthful.”
The re-branding will be unveiled in the Autumn.
Advertisement
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.