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Turban offers soft sell

Turban offers soft sell

In March UK Fundraising featured the case of a Sikh businessman selling commercial advertising space on his turban in aid of charity. We now hear that Bharat Sagar raised £10,000 in three days for Shelter by sporting the dot.com logos of eloan.com, rbs.co.uk and firstactive.co.uk.

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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