Raise funds online via e-mail ads
Howard Lake | 21 February 2000 | News
RaiseFunds is to launch what they claim is a new method of raising funds using the Internet.
RaiseFunds is to launch what they claim is a new method of raising funds using the Internet. Individuals will earn income for charities by agreeing to receive targeted e-mail advertisements twice a week. They say that a regular user could raise up to £208 per year for their selected charity.
The site launches on 2 April but is accepting registrations already at www.raisefunds.org.uk. The site also makes confusing references to www.raisefunds.co.uk.
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The concept of raising funds by viewing adverts was launched in 1997 by iGive.com, although that focused on Web-based adverts. Read UK Fundraising’s coverage of iGive. You can also read UK Fundraising’s coverage of click-to-give-for-free Web sites.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.