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Institute of Fundraising Cymru Annual Conference

16 October 2012 @ 8:30 am - 3:00 pm

The Cymru’s South Wales conference will offer delegates a holistic insight into fundraising. This is an opportunity to enhance your fundraising skills with a full day of presentations and break out sessions with experienced practitioners in the field, and to meet up with other fundraisers in Wales.

Compere – Arfon Haines Davies

The Institute of Fundraising
Peter Lewis – CEO Institute of Fundraising

Raising Money for Unpopular Causes in Unfashionable Places
Richard Tynen
“That might work well in London, but it won’t work here”.
Being based outside the capital of the UK can be a real challenge for fundraisers – being based in Wales even more so. Raising funds outside London or the affluent requires a different interpretation of the “fundraising manual” and adapting it to local needs. This session will explore how effective appeals in Wales and elsewhere in the UK have turned a lack of local wealth into an advantage. You will be given concrete examples of how successful appeals have been built and a toolkit you can apply to your own organisation.

Claire Routley
Claire’s session will develop your understanding of legacy giving with a focus upon who gives legacies and why. The presentation will also explore how to develop your legacy strategy and look at some tactical examples of legacy marketing.

Using the Social Media in Fundraising
Matt Haworth
With 46% of theUKon Facebook, and the average “like” worth £5 to charity, social media is an increasingly important part of any fundraisers toolbox. This session will show you the basics. Learn how to reach the right people with your messages, and take them on a journey to taking action for your charity using Facebook, Twitter or YouTube. You’ll see real examples of social media success, and learn the key techniques you’ll need to repeat those success stories for your charity.

Preparing a Fundraising Strategy
Susan Robinson
During this session Susan will help you to identify relevant regulation and best practice within fundraising, as well as how to incorporate it into building a fundraising plan. By the end of this session you should have a better idea of where your organisation is now, where it wants to go and how a fundraising strategy will help to get you there

There will be a forum at 3.00pm giving the opportunity to speak to the panel of experts.

Breakout Sessions

Frank Learner – Making the most of your Annual Report for Fundraising
Frank became involved with charities ten years ago as the Treasurer of the RAF’s main grant-making charity. He now has his own business, Greengage Associates, offering financial management and services to charities. He has delivered various ‘finance for fundraisers’ courses forInstituteofFundraisingregions and the Directory of Social Change. He holds the Diploma in Charity Accounting from the Institute of Chartered Accountants in England and Wales.

With a little thought, the annual report can become a really useful document that helps to sell your charity. Frank will introduce you to what funders expect from the annual report, and illustrate structure and style options from recent award winning reports. Also offered – bring along your charity’s annual report for a one-to-one opinion.

Joe Cuff – Charities working together on Events
Joseph is the National Fundraising Manager for DiabetesUK

Joe’s fundraising team have an exciting programme of events planned throughout the year, from walks and runs to formal dinners and murder mystery evenings. Joe can help you get you own ideas off the ground and shed some light on how to run joint events with other organisations

Mike Westerman – Fundraisers and Trustees: A match made in heaven?
Michael is Chair of The Midas Partnership,an international fundraising consultancy, mentor and business advisor.He has worked in bothe the voluntary and sectors ,holding executive and director positions. He is a trustee of four large charities and a committee member of UNESCO,as well as being a trustee of Action for Elders UK.

Do Fundraisers actually understand trustees and their role? Do Trustees actually understand fundraisers and their role? Heres your chance to spend sometime with Michael exploring how to get the most out of what can be an excellent partnership.

Simon Boex – FRSB – who are we and what do we do?
Simon is The Fundraising Standards Board’s (FRSB) Manager forWales.

The FRSB was set up in 2006 and launched to the public in February 2007 after wide consultation with key individuals from a range of charitable and governmental bodies. They oversee a transparent and independent scheme for fundraising, encouraging high standards so that we can increase public confidence in charitable giving. They want people to be able to give with confidence to charities. The FRSB encourage charities and other fundraising organisations to become members of the FRSB scheme. As added reassurance for the public the FRSB also listen and help to resolve any concerns or complaints they might have about our members fundraising.

Coffee & Registration at 9.30am
Refreshments & Lunch provided
£50 Members / £60 Non-Members
The number of places on this event are limited.

For more information on these sessions or to book a place, please contact the office on


16 October 2012
8:30 am - 3:00 pm
Event Tags:


Cardiff City Football Stadium
02920 340062


Institute of Fundraising Cymru
02920 340062
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