# The Data-Driven Fundraiser’s Reference Guide

- Link: https://fundraising.co.uk/books/the-data-driven-fundraisers-reference-guide/
- Published: 2017-08-28T10:27:00+01:00
- Author: Howard Lake

**A Handy Collection of Terms, Definitions and Calculations**.

The definitive reference guide for implementing data-driven fundraising at organisations
of any size. Learn the concepts, terms, philosophies and steps needed to start data-
driven fundraising with this guide.

Or [view the guide](https://cdn2.hubspot.net/hubfs/1716178/Data-Driven%20Fundraiser%E2%80%99s%20Reference%20Guide.pdf).
